fixie community/nike colab.

Nike, The mass corporation has come up with the great idea to do a collaboration with fixie riders and produce an advertisement. Nike a world renowned sneaker manufacturing company, had come up with the idea, when they saw the fixie culture bloom. This advert has given the fixie culture a world wide recognition. Fixie culture has kinda reached mainstream status, in Japan at least, having received the ultimate in street-culture endorsements: a Nike ad. The photograph was taken, in the Hikarigoaka Park located in Nerima ward of Tokyo (the cultural reference is that is a fixie hangout).

Second Begins

After the time taken to think out the next step in this blog, I have had the thought to start a new, After a low quality that had been produced. I have decided to rethink and develop ideas. So keep posted and read on.